Skip navigation
All Places > The Communication COMMunity > Blog > Authors Heather Halter

Media examples are crucial when teaching a mass communication course. Luckily, LaunchPad for Media Essentials has a wealth of samples available for your students to view so that you can practice convergence in addition to teaching it!

 

LaunchPad for Media Essentials has over 50 video clips with accompanying short answer questions to help students think critically about the topics discussed. We have several clips per chapter, organized by chapter, so it’s easy to assign based on what you’re teaching in class that week.

 

Our videos range from interviews with the chairman of the FCC to learn more about Media and Democracy and Net Neutrality, to clips from Pop Culture including Saturday Night Live, Transformers, or the music video for Uptown Funk. These videos give a behind the scenes look at media and issues that will help students understand how the media works.

 

In addition to our video library, you can also upload any video or audio clip saved on your Computer or embed a video from YouTube using our video assignment tool, which allows for time based commenting.

Additional suggested videos are available in the Instructor Resources Manual, which can be found under the resource button in LP.

 

LaunchPad for Media Essentials also includes our game-like quizzing tool LearningCurve to motivate students and adapt to their needs based on their performance. LearningCurve includes reporting tools and metrics help teachers get a handle on what their class knows and doesn’t know. There are also two pre-made traditional quizzes for each chapter, which can be used in conjunction with LearningCurve.

 

If you’re interested in seeing LaunchPad in action, please view the brief screencast below, and be sure to schedule a demonstration with Learning Solutions Specialist Heather Halter http://www.meetme.so/HeatherKimball.

 

 

You can access LaunchPad for Media Essentials here: http://www.macmillanhighered.com/launchpad/mediaessentials3e/ To get access, enter your email address in the box that says “Request Instructor Access.”

 

Just because A Pocket Guide to Public Speaking is a bargain priced book, it doesn’t mean that we cheap out on the resources! Our LaunchPad contains priceless tools to help your students become better public speakers.

As a former public speaking instructor myself, I found that videos are a great way to connect students with the presentation process. LaunchPad contains over 200 videos, many of which also have multiple choice questions associated with them to create a well-rounded Activity.

 

Our videos feature real students, presenting real speeches, which are shot professionally. Simply type a term in the search box on the LaunchPad homepage to find one that will be perfect for your students. Great examples of full length speeches include topics on Preventing Cyberbullying and Becoming a Socially Conscious Consumer.

 

Not only do we have full length sample student speeches, we also take those videos and cut them down into smaller segments, so that you can focus specifically on a particular part of a speech. Talking about instructions? Use our clips on Attention Getters, Thesis Statements, and Previews. Lecturing on delivery? Assign students our Speech Clips on Effective Eye Contact and Effective Gestures.

 

We take our videos one step further through our “Needs Improvement” clips, which demonstration what NOT to do during a speech. For example, see speeches with Logical Fallacies, or a student using too many Vocal Fillers and Not Enough Eye Contact. While showing great sample speeches is certainly helpful, I found that students internalize these clips more; they don’t want to make these mistakes in front of their peers or when a grade is on the line!

 

All video clips can also be incorporated into a Video Assignment, which allows for time based commenting and rubric grading functionality. Click here for more information on how to build these activities: https://community.macmillan.com/videos/1383

 

In addition to our large video library, LaunchPad for A Pocket Guide to Public Speaking also contains an interactive version of James McCroskey’s PRCA and PRPSA to assess Communication Apprehension, A Relaxation Audio Download to help those apprehensive students, plus Speech Outlining guides and  templates, and tutorials on Presentation Software and Avoiding Plagiarism. Of course, LaunchPad also contains our ever popular LearningCurve adaptive quizzing.

 

If you’re interested in seeing LaunchPad in action, please view the brief screencast below, and be sure to schedule a demonstration with Learning Solutions Specialist Heather Halter http://www.meetme.so/HeatherKimball.

 

With the 4th edition of Reflect and Relate comes the first time we’ve had a full media package to accompany the text. That means that you now have access to LaunchPad for your Interpersonal Communication course, which contains carefully selected and custom curated content for each chapter of the book.

 

The resources available in LaunchPad truly do live up to the title of the book. Students work through reflection activities such as journal entries and self quizzes, and then relate to the material with our flagship offering – Making Relationship Choices case studies, featuring “The Other Side.”

 

Making Relationship Choices activities immerse students into a situation they’re likely to experience in real life – Choosing Between Friends, Struggling with Family Transitions, and Dealing with Mixed Messages. Students are provided with a communication concept for background, then are presented with the “Case Study,” which lays out the scenario. Then, they are taken to “Your Turn” – 5 short answer questions that require reflection on the situation. Next, we see “The Other Side,” a video in which the other person involvedtells his or her side of the case study story. As in many real-life situations, this video shows information which wasn’t available when crafting a response to the Case Study. The video reminds students that even when we do our best to offer competent responses, there always is another side to the story that we need to consider. Lastly the student is asked to take an interpersonal competence self-assessment to evaluate their previously submitted responses and is given a chance to think about what he or she might have done differently.

 

Other resources available in this LaunchPad include Journal entries for topics such as Ineffective Listening Behavior and Self-Assessment Quizzes that look at skills such as Evaluating Empathy. Our video library contains over 75 clips that show communication concepts in action, such as “I” Language and Power Distance. Of course, we also have afull test bank, pre-made multiple choice and true/false quizzes, and our popular LearningCurve adaptive quizzing is available with this book for the first time.

 

If you’re interested in seeing LaunchPad in action, please view the brief screencast below, and be sure to schedule a demonstration with Learning Solutions Specialist Heather Halter http://www.meetme.so/HeatherKimball